

As enterprises transition from an analogue to a digital world, they are being overwhelmed by information and data pollution from numerous sources.

As enterprises transition from an analogue to a digital world, they are being overwhelmed by information and data pollution from numerous sources.
Whether from a data lake or live stream, raw data and other sources of information need to be converted into an insight in order to add meaningful value to the enterprise.
Too often these converted insights go unused and add no operational value because they either are not directed to the target audience and or time out and lose their contextual value.
At enSift we are pioneering the field of Critical Insight Management, which combines rapid conversion of raw data or unstructured information into contextual understanding (an insight) with timely distribution of that now actionable insight to the appropriate audience.
